Taking a departure from our typical musician interview, we visited the headquarters of Neff Headwear to see exactly what their clothing line had to do with the music community. As we found out, they have quite a bit to do with the music world, including major involvement with the hip hop community and MTV (I know, I know…they barely qualify as music television anymore, but like it or not, MTV still plays a big role in defining pop culture, including broad musical tastes).
Neff Headwear is certainly not the first clothing label to have teamed up with members of the music community, nor will they be the last; however, in industries that can seem too serious at times, one can argue that Neff is having the most fun.
http://www.vimeo.com/9849288Music used in this video: “Monsoon” by Delorean (used with permission from Mushroom Pillow Records)
To find out more about this amazing group: http://www.myspace.com/deloreandanz
To preorder Delorean’s new album: http://www.matadorrecords.com/store/index.php?catalog_id=488
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